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Advertising, Media & Marketing

Business cards play more of a marketing role in digital era

Grant Welker |

Business cards once had to serve as Rolodex-filling necessities if someone wanted to remember how to reach an important or distant contact. In the digital age, that's not as necessary.

The newspaper giant of Central Mass.

Zachary Comeau |

Chances are now very high daily community news coming out of Central Massachusetts will be from a publication owned by a large media corporation, with a strong commitment to the bottom line.

Telegram parent to pay $1.2M for Worcester Magazine, five others

Zachary Comeau |

New York-based GateHouse Media, the parent company of the Telegram & Gazette, the MetroWest Daily News and dozens of other daily and weekly newspapers in the state, is spending $1.2 million to...

Telegram parent buys Worcester Magazine, five others

Zachary Comeau |

New York-based GateHouse Media, the parent company of the Worcester Telegram & Gazette, is acquiring a small Central Massachusetts media company, which owns Worcester Magazine.

Worcester Sun halts publication

Zachary Comeau |

The Worcester Sun, an online local news website which just two months ago began a weekly print edition, has temporarily ceased publication.

Shrewsbury trade show firm acquires Las Vegas company

Shrewsbury trade show exhibit firm Elevation3D has acquired a Las Vegas firm specializing in face-to-face marketing events.

Sentinel & Enterprise's parent wins $12M Herald auction

Zachary Comeau |

Digital First Media, the Denver-based owners of the Fitchburg Sentinel & Enterprise, won the auction for ownership of the Boston Herald with an $11.9-million bid in a lengthy bankruptcy proceeding...

Sentinel & Enterprise parent officially bids for Boston Herald

The Colorado-based newspaper group that owns the Fitchburg Sentinel & Enterprise has submitted a bid to purchase the Boston Herald via bankruptcy court, the Herald reported Thursday.

Telegram parent being outbid for Boston Herald

Zachary Comeau |

A Los Angeles-based investment group has filed a $5.75 million bid to purchase the Boston Herald newspaper in an attempt to outbid GateHouse Media's $5 million offer.

Worcester Sun acquires Mass Foodies print rights

Zachary Comeau |

Online news outlet Worcester Sun has purchased the exclusive print rights to content produced by Mass Foodies to appear in the paper's upcoming weekly print edition.

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